Baldwin School identity

Client: Baldwin School
Components: Logo development and stationery package

The Baldwin School needed to consolidate their brand colors, freshen their logo, and standardize the typography of all internal and external communications. We redesigned the Baldwin logo, refined all typographic standards for print and web, and established a primary brand color palette and secondary palette. Acquire provided logo design, brand style guide, and a stationery package. Additionally we redesigned their website as a part of this identity update.